I’ve got a beef with today’s view of beef. Too many times – and it happened again yesterday while flipping through a food magazine – I found an article telling me that hamburger from the local butcher is trustworthy and safe, but beef from the grocery story, well, maybe not.
Sure, the local butcher is probably a good guy and takes great care of his cold cuts. But so too are the men and women of Tyson, Cargill, National Beef and others that process millions of pounds of hamburger every year and do so safely and without incident.
We raise beef cows – lots of them actually – and while our end goal is a healthy animal that produces steaks people would pay $1 million for (ok, that may be excessive but we make really, really good steaks), we know that many of our animals will likely end up in your next fast food cheeseburger. And that’s ok. We just want you to enjoy beef. Our animals are sold to large beef companies that then distribute the beef to restaurants, food service companies and grocery store chains. We keep our animals healthy and trust the companies producing the end products will likewise keep the beef fresh and safe for consumption. How do we know? Because federal inspectors are in processing facilities daily and put their seal of approval on nearly everything that goes out the door to the public.
Likewise, the neighborhood butcher is inspected and overseen by state and/or federal inspectors. What’s the difference? The butcher’s beef stays in house while the other must be transported. But that extra step does not compromise the quality or safety of the beef you pick up from Wal-Mart or Costco or enjoy at Wendy’s and Burger King.
In fact, many fast food restaurants are also getting into the game and keep a close eye on the beef they serve. Yep, even Micky D’s (https://www.mcdonalds.com/us/en-us/about-our-food/quality-food.html) As a whole, the beef industry collectively spends more than $550 million each year on testing, interventions and other safety strategies.
Thousands of ranchers, just like us, take pride in our animals and the beef we produce. We trust the companies that package and deliver that beef to your favorite bar or drive-thru and know that your $1 cheeseburger was created with the same quality beef that can be found in the corner meat market. It’s all antibiotic-free, raised on grass and loaded with 10 essential vitamins and minerals.